The Breakthrough Diagnostic

If you can't see the system you can't improve it.

The BTI Diagnostic helps you see what’s really blocking progress, and gives you the insight to fix it FAST.

The System is the barrier. Not the people

Innovation stalls when the system isn’t fit for breakthrough.

You might see:

  • Great ideas that can’t get off the ground
  • Endless workshops with no follow-through
  • Strategy documents that don’t drive action

Here’s the truth:

You’re working on ideas, in silos, and think culture will get you there, it won’t. You’re not getting results because you’re not acting on the system.

What is the BTI Diagnostic?

The BTI Diagnostic is a structured innovation system assessment, built on the BTI Operating System (BTI-OS), a best-in-class framework that applies systems thinking to innovation performance.

Unlike generic maturity models, BTI-OS reveals how strategy, behaviours, leadership, and culture connect or conflict.

In just a few hours, you’ll:

  • Map how innovation really works (or doesn’t) in your organisation
  • Identify what’s missing or misaligned
  • Get a clear action path to start building a breakthrough-capable system

What it covers

The diagnostic looks across six critical dimensions of your innovation system:

  1. Strategy & ambition
  2. Leadership & governance
  3. Roles, resourcing & capabilities
  4. Innovation behaviours & signals
  5. Portfolio & decision logic
  6. Culture, incentives, and progress metrics

Systems thinking is the secret sauce, because performance isn’t about one piece, but how they all work together.

What success looked like BEFORE

  • Conflicting signals
  • Stuck projects
  • Low innovation confidence for bigger bets

What success looks like AFTER

  • Clear innovation priorities
  • Aligned leadership and teams
  • Confident next steps to improve system performance

Choose your path

Self-Guided Diagnostic (Free)

  • Access the full BTI Diagnostic framework
  • Complete on your own, at your own pace
  • Perfect for getting clarity before a larger initiative

1:1 Expert Feedback (£397)

  • Submit your completed diagnostic
  • Get a one-hour expert review with Rob Munro
  • Receive sharp insights, prioritised actions, and practical next steps

Who it's for:

  • Innovation, strategy, or R&D leaders seeking traction
  • Executive teams preparing for transformation
  • Organisations ready to move from “lots of activity” to real outcomes

Why it works:

Most innovation assessments miss the System.

The BTI Diagnostic surfaces what others overlook; how strategy, structure, capability, and behaviour combine to block or enable progress.

It does this without fluff, gimmicks, or guesswork. Just grounded, practical insight you can act on immediately.

What you get:

  • A system-wide maturity map (BTI-OS view)
  • Clear articulation of barriers and opportunities
  • Three Actions on each factor to raise your company capability
  • 1:1 session (optional) to interpret, prioritise, and plan
  • A strong foundation for any roadmap, coaching, or leadership program

“We stopped guessing and started acting. The diagnostic cut through the noise.”

Strategy Director, Global Manufacturing Firm

 
 

"It helped us see why our strategy wasn’t working - and what to fix first.”

“The most useful hour I’ve spent this year.”

Got questions about the BTI Diagnostic? Most of them should be answered here:

Start Seeing Clearly

You don’t need more ideas, you need to understand why your system isn’t delivering.

Start now. See the system. Change the outcome.

Breakthrough performance starts with breakthrough visibility.